TK's Vacation Rental Web Service

Web sites for vacation rentals, advice, and more by tk-jk.net

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  Click to visit the by-ownner discussion groupsReference library
The wits that dived most deep and soared most high,
Seeking man's powers, have found his weakness such;
Skill comes so slow and life so fast doth fly,
We learn so little and forget so much.
 
from Nosce Teipsum by Sir John Davies (1569 - 1626)

I've made some notes:

spacerFree Vacation Rental Website Template
image Here is some basic documentaion for the Free Vacation Rental Website Template.

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spacerBasic Web Site Principals and Questions
image Building a website is a wild, bumpy, fun, and satisfying job that requires focus. So, I concentrate on some basic questions and an overriding principal. First the principal: The purpose of your site is to provide a service to vacation surfers and to your guests. It’s not about you, it’s about them.

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spacerAttending Christine Karpinski / Rent One Online Seminar 2-26-05
image It's free and better than before!

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spacerOperation "Winter Renter": Eleven Tips For Attracting Off-Season Guests To Your Vacation Home by Rent-by-owner guru Christine Hrib Karpinski
image Thanks to Christine Hrib Karpinski author of How to Rent Vacation Properties by Owner: The Complete Guide to Buy, Manage, Furnish, Rent, Maintain and Advertise Your Vacation Rental Investment for allowing me to publish this article.

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spacerYour site is about Human-Human interaction and needs a "Social Interface"
image My goal is to discuss the next level of software design issues, after you've got the user interface right: you must consider the social interface.

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spacerDo a stand-alone web site yourself - cheap! (Or not)
image You can do it yourself. If you already use a rental portal site like VRBO.com, you know how to do it. The out of pocket savings are significant. Of course, I'd prefer you hired me and I'm not sure I should be telling you this. But you'll find out anyway. It may be the right thing for you.

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spacerGuide to rental web services
image There is too much on the web and yet not enough. Use this page to narrow your surfing for online forums, calendars, advice, and services. Many are free but many are not.

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spacerAttending Christine Karpinski's By-Owner Class
image I attended Christine Karpinski's "The Essential of Owning and Renting Vacation Properties" class on August 28, 2004. She didn't require a written report but I wrote one anyway.

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spacerProximity, alignment, repitition, contrast, white space, color, advertising, Jakob's Law, and validation
image Most visual web design principals were well established long before the Internet. Here are a few important ideas into a few paragraphs.

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spacerRead this first (or second)
image Your into E-Commerce now and believe it or not you are competing with Amazon.com, eBay, and Home Depot!

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spacerObjections to having your own web site
image You may be wary of having your own site. Let's go through some of your objections.

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spacerComparing the "Big 4" rental ad sites
image They are competitively priced but you need to list in several of them. It runs into money. It also takes time. What if you change your rates? How many ads will you have to change. Do you remember all your passwords? This is a (work in progress).

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spacerOne property - 32 web ads!
image How many Internet ads is enough? How many is too many? Can you keep track of them?

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spacerRental listing sites
image Your own web site is not enough. You have to advertise your property on ad sites. But there are hundreds of them. I became exhausted just trying to list them. You can make it easier on yourself.

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spacerSites I've done
image The best rental sites haven't been done yet. Let's make yours number one.

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spacerThe "truth" about web search engines
image Want to be found in Google? So does everyone else. The tricks used to work but the search engines wised up long ago.

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spacerCan search engines find your place?
image Even the best stand-alone rental web site is lost on the web. But surfers can find you, if we do the right things.

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spacerActual rental sites
image There are thousands of stand-along web sites for vacation rentals. Here some examples. Can a by-owner site look too professional?

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spacerHow to make your site unique and useful to your guests
image Should a rental website look like a real estate site? Well, yes and no. A real estate ad sells major life investments. A vacation ad sells lifetime family memories. Two different things, I think.

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spacerBetter pictures of your property
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Pictures are essential but I tire multiple pictures of standard bedroom furniture. You are selling family fun and relaxation, not bed linens.

If fact, the best picture on your site might not be a photograph!

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spacerInclude a floor plan
image Draw it on a napkin or hire a professional but do it.

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spacerWho advertises vacation rentals in Atlanta and how your site both complements and competes with newpaper classifieds
image You website will make your print advertisement much more effective. Most print ads don't have them but yours should. Here is a spot check of rental web sites in a newspaper's classifieds.

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spacerHere is my hardware and software inventory, if you are interested in being a web publisher
image Want to be a web publisher? You can be but you'll need some stuff. Here is a list of the hardware and software I use.

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spacerThe amenities checklist
image I think I've found the most elegant and readable amenity checklist yet. I'd almost given up hope. The information is important but presenting it is hard.

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TK's Vacation Rental Web Service

Web sites for vacation rentals, advice, and more by tk-jk.net

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